Your trademark is priceless and it deserves protection
A trademark is often the most important asset of a company. Customers recognize your products or services by a trademark or logo. So, you invest in it and build your reputation on it. Naturally, you don't want someone else to use your trademark or profit from with it. Therefore, the trademark has to be registered officially. Only with a trademark registration for a certain territory will you have legal protection and can you take legal action against any infringement.
For all things related to trademark protection, it is important to get the right advice and guidance. Our trademark attorney and consultants are experts in all aspects of trademark law, so that your trademark is well protected and you can continue to build a strong brand.
What's a brand without a trademark?
Products, companies: they come in all shapes and sizes. If you really want to stand out, you have to build on your trademark. A strong trademark is worth so much more than what you usually suspect at first glance. Imagine: if all McDonald's factories were to burn down, that would still be less terrible than the loss of the popular, recognizable fast-food brand.
About trademarks
Protect your trademark in 3 steps
Check. We will check whether the trademark meets the legal requirements and is available. As a result, we will quickly know the likelihood of refusal by the trademark authority or of objection by earlier trademark owners, as well as how we can eliminate these risks.
Protect. We work together to determine the best protection strategy and the best route to take. We define the classification in accordance with the guidelines, file the application for the trademark with the relevant authorities, and supervise the registration process from start to finish.
Act. Once registered, you enjoy legal protection. You get a registration certificate and are able to use the ® sign. But both maintenance and monitoring are a must for proper protection. We are here for you to manage, watch, protect and act for you in case of infringement or proceedings.
Do you want to know if your trademark is suitable for protection?
Take on the world
IPCO Law is the expert for global trademark protection. With our international service Trademarkhost and a partner network of more than 120 agents across the globe, we have been a leader in making global protection more transparent and accessible for the past 11 years. So, whether you need protection in 3 or 50 countries, we provide quick advice on the chances of success in each territory, investigate whether the trademark is still available (free of charge) and advise on the best way to proceed. All done at the most competitive fixed prices.
Trademark registration Benelux (10 years)
Trademark registration fee incl 1 class €625,-
Trademark registration Europese Unie (10 jaar)
Trademark registration fee incl 1 class €1.450,-
Trademark registration Verenigd Koninkrijk (10 jaar)
Trademark registration fee incl 1 class €875,-
Trademark registration Verenigde Staten (10 years)
Trademark registration fee incl 1 class €1.100,-
Trademark registration China (10 years)
Trademark registration fee incl 1 class €900,-
Fixed registration prices. Without surprises.
With us, there is no hourly billing for trademark registration, but one fixed rate. From the very first trademark check, up to registration and a trademark attorney who is there for you for 10 years.
Benelux (10 years)
Trademark registration fee incl 1 class €625,-
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Fee additional class €150,-
European Union (10 years)
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Trademark registration fee incl 1 class €1.450,-
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Fee additional class €225,-
United Kingdom (10 years)
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Trademark registration fee incl 1 class €875,-
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Fee additional class €150,-
United States (10 years)
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Trademark registration fee incl 1 class €1.100,-
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Fee additional class €775,-
China (10 years)
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Trademark registration fee incl 1 class €900,-
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Fee additional class €150,-
International registration (WIPO)
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Basic registration fee incl 1 class €1.350,-
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Fee additional class per country
Always All-inclusive
The registration prices are per trademark and always inclusive of the Official Authority fees and the IPCO Law activities like:
Identical search
Trademark assessment
Risk analysis
Strategy advice
Classification analysis and specification
Filing of applications up to and including registration (incl. interim updates)
Certificate of registration
First opinion refusal and/or opposition
Registration and management for 10 years
* All prices are exclusive of VAT.
* The final price depends on the number of classes for which a trademark is applied for.
FAQ
Top 5 questions about trademark registration
To be eligible for trademark registration, a trademark must be distinctive for the products or services for which it is used/protected. A trademark may not describe a characteristic, nature or origin of the goods or services. In general, a trademark cannot be misleading or offensive either.
At IPCO we always assess, with no strings attached, whether a trademark meets the legal requirements.
When filing an application for a trademark registration it is always necessary to indicate the products or services for which the trademark will be used and therefore for which protection is desired. For administrative reasons, products and services are classified into categories, the so-called Nice Classification. This classification comprises 45 classes, of which 34 are product classes and 11 are service classes.
The classification determines the scope of protection of the trademark.
A thorough selection of the classes and the selection of the product and service designations is part of strategic considerations.
There are various types of trademarks. The best-known types are: a word mark (such as IPCO), a figurative mark (pure logo: such as the Nike-swoosh) or combined word/figurative marks. You can therefore register the same trademark in different ways, depending on the distinctive elements for which you wish to obtain protection.
A trademark registration procedure starts with a trademark application filed with a government body (authority). The authority will check whether the trademark meets the legal requirements and will then publish the trademark for opposition purposes. During the opposition phase, owners of older trademarks have the time to object (file an opposition). The opposition period is a fixed period, usually 2 months (Benelux) or 3 months (EU). If there is no refusal or no opposition, the trademark will be registered.
A trademark attorney is usually a professional in law specialized in the protection of intellectual property rights and has completed a 2 year professional training. A trademark attorney knows all the ins and outs of and for the protection of trademarks and designs and can also take effective action in the case of infringement. Although applying for a trademark may seem 'simple', there is a lot involved in ensuring that it is properly protected. Professional guidance is therefore a must.
